ABSTRACT
The emergence of the e-commerce industry has revolutionized the way businesses operate, connect with customers, and conduct transactions. This research paper aims to explore the emerging trends in the e-commerce industry, with a special emphasis on the region of North Karnataka in India. The paper discusses the current landscape of e-commerce in North Karnataka, analyzes the factors driving its growth, identifies the challenges faced by the industry, and highlights the opportunities for future development. Through a comprehensive review of literature and data analysis, this paper provides valuable insights into the dynamics of the e-commerce industry in North Karnataka and offers recommendations for stakeholders to capitalize on its potential.